Our Obsession With Video Virality
Someone asked me, "What are the factors that make a viral video?" Although I understand the benefits of a viral video, I think we should shift the question to something more meaningful. One shouldn't focus on video virality for the same reason one shouldn't focus on the results of an exam. Yes, the results have their importance but in the long term (so long term, we have to think until the Afterlife), results don't matter as much as the sincere effort one puts in the process. The Power of Sincerity Sincerity is a powerful thing and we don't necessarily see it readily in our physically-inclined perceptions. Sincerity is spiritual, not physical. But the effects of sincerity can manifest itself within our lifetime in the physical world. For example, I know an honest small businessman who is in business for about 20 years or so. In his experience, he has seen people making too much profit from mediocre, low-end products (e.g. selling a RM5 item for RM50)...